For Salesforce partners

Your team is great at build. Nobody wants to own the data. I do.

I slot into your implementation as the migration lead, under your SOW or mine, and hand your client a clean, reconciled org on go-live day while your consultants stay on the build. Twenty years in the ecosystem, 8x certified, 100+ migrations, and I teach this to 35,000 people on YouTube, so your client gets the specialist, not the bench.

100+ migrationsSales Cloud, Service Cloud, FSC, org-to-org, legacy databases
8x certifiedIncluding Data Architect, Financial Services Cloud and Business Analyst
Your SOW or mineSubcontract, white-label or direct; the handoffs are the same
Your client stays yoursI don’t sell to your clients, during the project or after
Why the data workstream

If migrating data were easy, half of CRM projects wouldn’t stall on it.

The build finishes on schedule. Then the client’s data shows up: three systems, no households, ten years of notes, and a go-live date nobody wants to move. The migration becomes the critical path, and your PM becomes the migration lead by default.

The timeline

Data is where implementations slip. A dedicated lead with a repeatable process keeps the data workstream off the critical path, and keeps your go-live date where you put it.

The margin

Hourly migration work done by consultants who’d rather be building eats the project margin. I scope it, fix the price where the source data supports it, and finish it.

The relationship

The client remembers go-live day: whether they found their clients, or a pile of orphaned contacts. That memory is attached to your firm’s name, not the data.

How partners use me

Four ways in.

01 · MIGRATION LEAD

Own the data workstream on your project

Under your SOW, as part of your team: source analysis, mapping, transformation, load, validation, cutover. Your PM gets status; your client gets a clean org.

02 · DIRECT

My SOW, alongside yours

When the client wants to contract for the data separately, I run under my own SOW and coordinate with your team. Same handoffs, same deliverables, one less line on your proposal.

03 · RESCUE

Finish a migration that went sideways

The load failed, the counts don’t reconcile, or the household model never got decided. I come in, diagnose it in a week, and finish it.

04 · PRE-SALES

Scope it before you quote it

Thirty minutes with the prospect’s export and I’ll tell you what’s really in it, so your proposal prices the migration it’s actually going to take.

What you get

A named owner for the data, and the paper to prove it.

All of it runs through the same seven-step method, in the same order, on every engagement — so your PM can see the whole sequence up front and slot it into the project plan. See the full methodology, step by step →

Where I’m strongest

Wealth management and Financial Services Cloud. But not only.

Most of my partner work is FSC for RIAs and wealth advisories: Redtail and Wealthbox sources, households, financial accounts, relationship groups. I also migrate Sales Cloud and Service Cloud orgs, org-to-org consolidations, and legacy databases into whatever your team is building.

RedtailWealthboxLegacy Salesforce orgsOrg-to-org mergesSQL, Access and Excel extractsFinancial Services CloudSales CloudService CloudBulk API and Data Loader
Partner work

What it looked like

SALESFORCE PREMIUM PARTNER · CINCINNATI, OH

Migration lead on a partner-led implementation

An Inc. 5000 Salesforce consultancy brought me in to own the data side of a client implementation: legacy records mapped, cleaned and loaded while their team stayed focused on the build.

WEALTH ADVISORY · NEWPORT BEACH, CA

Standing migration partner, ~6 acquisitions a year

Every acquired practice lands in the same FSC data model on a predictable timeline. The same playbook a partner’s client gets.

MULTI-OFFICE FEE-ONLY RIA · INDIANA

Repeatable intake, no duplicates

A repeatable migration intake process for each acquired practice, privacy preserved between offices, no duplicate records created against custodial data feeds.

“Data migration is the scariest part of the project for everyone in the room. It’s my favorite part.”

Elise Pottinger, SMC Migrations

Questions partners ask

The fine print, in plain English.

Who contracts with whom?
Either way. Your SOW with me as a subcontractor, white-labeled as part of your team, or my SOW with the client directly alongside yours. I’ve worked both ways and don’t have a preference.
How do you bill?
Fixed per workstream when the source inventory supports it, hourly when it doesn’t; agreed before kickoff, with no surprises mid-project. Partners who bring me in regularly get a standing rate.
Will you be on calls with our client?
Yes, as part of your team and in your branding if you want. I’m comfortable in front of a CCO, an ops lead or a skeptical advisor, and I explain data problems without making anyone feel stupid about them.
What happens if you’re unavailable mid-project?
Every engagement produces its documentation as it goes: the source analysis, the field map, the load plan, the scripts, and a decision register recording every call that was made and the numbers behind it. If I’m out for a day, your team has what it needs. If something longer happens, you have a complete handover package, not a mystery.
How do you handle client data?
Under NDA and a signed data-handling agreement, in the client’s sandbox and production. The transformation work runs as deterministic scripts against the extract on a local machine, read-only and offline — client records are never pasted into a chatbot or uploaded to an AI vendor, and anything that leaves carries masked identifiers.
Can you train our consultants to do this?
Yes. Some partners have a consultant shadow me on one project and take over from the documented playbook. The Salesforce Masterclass teaches the same method, and I run it for implementation teams.
Have a project with a data problem?

Send me the export. I’ll tell you what it’ll take before you quote it.

Thirty minutes is enough to tell you what the client’s data will and won’t do, and roughly what it’ll take to land it cleanly in the org your team is building.